Niveau d'étude
Bac +2
ECTS
3 crédits
Composante
Institut universitaire de technologie de Valence (IUT Valence)
Volume horaire
15h
Période de l'année
Printemps (janv. à avril/mai)
Description
The fundamental objective of this course is to provide students with an understanding of the practical aspects of marketing management. This integrative course allows you
marketing theories and concepts to “real world” situations. The fundamental objective of this course is to provide students with an understanding of the practical aspects of marketing management. This integrative course allows you
marketing theories and concepts to “real world” situations.
Période
Semestre 4