Master in Marketing and sales
Digital marketing and e-business 2nd year
Presentation and goals
To view the presentation of the Digital marketing and e-business 2nd year program in French click on the following link : Parcours Marketing digital et e-commerce 2e année
Presentation
Presentation
Further information
- Une approche entrepreneuriale et dirigée vers l'innovation, par exemple la conception d'un projet web innovant.
- Une pédagogie ancrée sur la pratique, au travers d'études de cas, de travaux en groupe, et de retour d'expériences de professionnels expérimentés.
- Une formation dont le contenu est construit autour des connaissances les plus récentes dans le domaine, pour anticiper sur l'évolution de métiers encore en construction.
- Une formation assurée pour plus de la moitié par des professionnels du marketing digital
Partnerships:
Accredited organizational unit(s)
- Central College of Lyon
Registration and scholarships
Registration and scholarships
Access condition
Eligibility : University degree of 240 ECTS; for non-Europeans, a 4-year university degree minimum (approved by a university committee). Application form.
Advanced level in English (TOEIC, TOEFL, BULATS, IELTS, CLES, Cambridge Assessment English ou test Erasmus+ OLS)
Admission : Interview with a committee of academics and specialists
To find out about the admission requirements, please consult our "apply" section directly on the Grenoble IAE website.
Public continuing education :
You are in charge of continuing education:
• if you resume your studies after 2 years of interruption of studies,
• or if you followed training under the continuous training regime one of the previous 2 years
• or if you are an employee, job seeker, self-employed. If you do not have the diploma required to integrate the training, you can undertake a validation of personal and professional achievements (VAPP).
Candidature / Application
Access the "apply" section directly on the Grenoble IAE website
Candidature / Application
Access the "apply" section directly on the Grenoble IAE website
Contacts
Program director
Agnes Helme-Guizon
Administrative contact
Administration M2 Marketing Digital et Consommateur Connecté
marketing-m2mdc-alternance @ grenoble-iae.fr
Phone : 04.76.82.73.75
In brief
Discipline : Law, Economics, Political Studies, ManagementProgramme type(s) : Professionalisation contract, Education in apprenticeship
Language(s) : French
Location(s) : Grenoble - University campus
Duration of studies : 1 year
Required entry level : Baccalaureate +4