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UE Sociological and multicultural approach of market

  • ECTS

    3 credits

  • Component

    UFR Chimie-Biologie

Description

Focus on the cultural approach in business to succeed and find distributors or agents to increase the business

Importance of mediation in business.

International trade law and regulatory requirements. European law

From history to customer behaviors; Trends and habits of the markets. 

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Course parts

  • UE Sociological and multicultural approach of market - CMLectures (CM)16h
  • UE Sociological and multicultural approach of market - TDTutorials (TD)27h

Period

Semester 9